Annual Pharma Commercial and Sales force Effectiveness Summit 2015

In the recent years pharmaceutical industry was almost as a sleeping beauty in the marketing and sales department. The companies were not pushed to change their selling models as they were bringing satisfactory results. However, now the companies see the markets have matured and the need to change the mind-set is essential to be profitable and successful. We are witnesses of a situation when not necessarily competition among the pharma companies, but the companies outside the industry such as Google, Apple, AirBnB… ,setting up new trends and pace in the customer experience, are effecting also pharma and its perception of customer- patients care. With that pharma industry is involuntarily pushed to action. Join us on 6th – 8th October 2015 and enjoy 3 days of valuable presentations. Discuss the latest challenges such as customer experience, global reporting system, cross-functional approach, Multichannel – Omnichannel – Digital, and last but not least how to be profitable in mature markets. Moreover gain expertise from the leading minds from pharmaceutical giants such as Grunenthal, Almirall, Celgene, Novartis, Merck, Genzyme Europe B.V and others.