Shift - San Francisco 2016

Digital is now embedded into every part of our lives and is accelerating, transforming, disrupting and reshaping the world that we live in. Just as the steam engine and electricity revolutionized entire sectors of the economy from the 18th century onward, so the internet, artificial intelligence (AI), data analytics and marketing technologies are changing the landscape in which we live today. Early adopters, often light weight, tech heavy companies are capitalizing on a digital gap between those that have evolved and those that have not, sweeping through markets pulling the carpet from underneath the feet of firms that have dominated markets for many years with relative ease and enormous success. It used to take Fortune 500 companies an average of 20 years to reach a billion-dollar valuation, but today’s startups are getting there much quicker. Google managed it in eight years, and the likes of Uber, Snapchat, Spotify and Netflix in four years or less. With no industry immune it is time to disrupt or be disrupted – the choice is yours. Join us as we get inspired and scared.