Inaugural Internal Branding 2015

Explore effective internal branding techniques and creating a plan for internal strategy implementation Understand the power of using storytelling to enhance the internal brand building process Examine how to engage all levels of management and employees in internal brand initiatives Learn how to measure the effectiveness of internal branding & maximize the ROI See how to empower customer service teams as brand advocates that truly lead and live the brand Explore how to enhance your internal communications using social media Examine leading practices for communicating your internal brand after an M&A Discover how to successfully involve employees in the corporate branding process Uncover best practices for aligning vision, culture and image in internal & external branding initiative