iMedia Agency Summit 2013
May 5 - 8, 2013
Lost Pines MO , 美国
This May, iMedia brings together agency elite to address concerns and formulate best practices at the helm of agency transformation. Join us for this exclusive 3-day event as we focus on agency evolution and media progression with an exploration of big data, the balance between creative strategy and media technology, consumer platform innovation and the talent necessary to respond to today's digital marketing dynamics.
Key issues addressed will include:
- Big data: explosion of data and how to see the forest through the trees
- New platforms driving consumer and brand investment
- Monetizing innovation: new models driving agency sustainability
- Measurement and attribution: what's hype and what's here
- The role of agencies in politics, privacy and industry progression
- The Aspen Group: a private peer-to-peer town hall dedicated to industry thought leadership
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