August 27 - 29, 2010    Taipei , Taiwan

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Visitors: 15000

The most valuable asset of an enterprise is probably its brand value. Well-recognized brand is easily associated with the product and quality by customers, which ultimately means business. According to BusinessWeek/Interbrand's annual ranking of the "Best Global Brands", H&M's brand value rose 11% to US$15.4 billion in 2009, finishing 21st overall. H&M's close rival Zara finished 50th overall, with its value jumping 14% to US$6.8 billion. By teaming up with celebrities such as Madonna and Rei Kawakubo, H&M gains enormous attention in global fashion market. The fast fashion model created by ZARA has become a legend in apparel retailing and its brand value also goes up to surpass some classic luxury brand

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Location: Taipei World Trade Center
The Exhibition Hall, often called Exhibition Hall 1, has 7 floors, with a total 159,329 square meters of floor space. Since its opening in 1986, this site has become Asia’s most dynamic showground in..
Kontaktieren No. 1, Jingmao 2nd Rd., Taipei , Taiwan
Tel 886-2-27255200 Ext. 2261、2258、2259、2238

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