FLORA BRATISLAVA - International Flower Fair 2012
April 26 - 28, 2012
Bratislava , Slovakia
FLORA BRATISLAVA
33rd International Fair of Flowers and Gardening
WHY TO EXHIBIT
EXHIBITIONS AS A TOOL OF MARKETING COMMUNICATION
Modern exhibitions are the basis of immediate marketing around the world
Exhibitions and trade fairs are some of the basic elements of the marketing mix. In a wide spectrum of trading industries, exhibitions and trade fairs are an important tool for the strategic marketing. In many segments they take up a dominant position, along the media advertising and other communication tools. Modern exhibitions and trade fairs have a character and an infrastructure that give a chance for the most advanced marketing communication. Thus they create opportunities for achieving extreme results in the promotion, advertising and sale, independently from the market on which the brand plays.
Modern trade fairs and exhibitions are the market events often highly sought for and looked forward to notably for their specificity in the introduction of trends, novelties and the latest professional information. As a tool of marketing communication, an exhibition or a trade fair includes the waking up of all senses – images, smells, taste and feel – and all that at the full engagement of the competition, so that the visitor can compare on the spot and also stabilise his senses in order to decide correctly. Exhibitors thus have a unique opportunity to speak to their current as well as future customers and, last but not least, also to their past ones.
Please check us back soon for more updates.
33rd International Fair of Flowers and Gardening
WHY TO EXHIBIT
EXHIBITIONS AS A TOOL OF MARKETING COMMUNICATION
Modern exhibitions are the basis of immediate marketing around the world
Exhibitions and trade fairs are some of the basic elements of the marketing mix. In a wide spectrum of trading industries, exhibitions and trade fairs are an important tool for the strategic marketing. In many segments they take up a dominant position, along the media advertising and other communication tools. Modern exhibitions and trade fairs have a character and an infrastructure that give a chance for the most advanced marketing communication. Thus they create opportunities for achieving extreme results in the promotion, advertising and sale, independently from the market on which the brand plays.
Modern trade fairs and exhibitions are the market events often highly sought for and looked forward to notably for their specificity in the introduction of trends, novelties and the latest professional information. As a tool of marketing communication, an exhibition or a trade fair includes the waking up of all senses – images, smells, taste and feel – and all that at the full engagement of the competition, so that the visitor can compare on the spot and also stabilise his senses in order to decide correctly. Exhibitors thus have a unique opportunity to speak to their current as well as future customers and, last but not least, also to their past ones.
Please check us back soon for more updates.
+421 (0)2/67271111
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