Loyalty World Asia 2012

Loyalty World Asia 2012 is a two-day B2B conference for all B2C businesses – retail, airlines, travel, entertainment, banking & financial services, and more who are seeking out the best ideas to realise & maximise returns from customer retention and loyalty programs.

Loyalty World Asia is about understanding what customer management actually means today in Asia’s incredibly dynamic & diverse marketplace with an increasingly discerning customer base. Loyalty World Asia brings forth a loyalty marketing leadership strategy agenda that enables you to understand your customers better in order to reduce customer churn and increase profitability.

Loyalty World Asia 2012 is co-located with Big Data World Asia 2012!

Loyalty World Asia is where senior marketers come to debate new strategy, technology and techniques over 2 days
Come to Loyalty World Asia and learn:

-How to leverage reward and recognition programs to drive measurable business results
-How to integrate gaming platforms and location-based services to increase loyalty
-How to monetise social media and new technologies that are driving engagement
-How to identify and interpret key data to forge greater customer engagement and trust
-How to incorporate a cohesive, all-encompassing, cross‐channel customer loyalty strategy
-How to differentiate customer needs and manage effective marketing campaigns
-How to optimise points programs and incorporate innovative reward incentives
-How to maximise the value obtained from cross-industry partnerships
-How to improve returns on business intelligence through effective CRM data investments