Shopper Marketing Expo 2011

Retail is changing — fast. It’s becoming evermore clear that digital and retail marketing and other efforts that impact “The Path to Purchase” are gaining ground as mediums that can effect substantial change for your brand.

Consumer product marketers/manufacturers, retailers, agencies and solution providers alike are being challenged to streamline processes, implement best practices and leverage the latest insights and technologies in order to drive sales at the shelf.

Keep up with the industry’s momentum at the Shopper Marketing Expo, an annual gathering of marketing professionals from all disciplines seeking solutions for both inside and outside the store. This three-day event highlights exhibitors dedicated to integrating the wide variety of solutions, tools and expertise needed to influence decision-making along the entire path to purchase.

At Expo, you’ll acquire the knowledge and resources to:

-Create relevant experiences that have lasting impact on your brand equity

-Reinvent your brand to align with shifting consumer values

-Collaborate with digital and in-store professionals across all categories and channels who are facing the same challenges as you

-Connect and exchange ideas with vendors who can help you achieve your shopper marketing objectives