Exhibition · Suntec City, Singapore

Media Relations: Integrating Social Media & Traditional Media Conference

Internet · Media

Official website
Next editionNot confirmedLast edition we have: 12–13 Jul 2010
Last venueGrand Copthorne Waterfront HotelSuntec City, Singapore
RunningSince 2010Frequency unknown · 1 edition on record
Last checked12 Nov 2026Organiser website checked
We haven't confirmed the next dates yet. The last edition in our records was 12–13 Jul 2010 at Grand Copthorne Waterfront Hotel. Check the organiser's site: conferences.com.sg. Are you the organiser? Correct this listing.

Key numbers

Editions on record
1first in 2010

About Media Relations: Integrating Social Media & Traditional Media Conference

Do You Know how to Engage the Media in this Digital Age?

An overwhelming majority of journalists now depend on social media sources when researching their stories. From blogs, forums, Youtube to Twitter, reporters and editors are picking up news from these sites to have a fresh take on things. Traditional media, however, is still not dead and remains as a significant and reliable communication platform. Increasingly challenged to find the optimum mix of media platforms, PR professionals need to reevaluate classic ways of fostering relationships with the media, and be armed with compelling strategies that harness the best of both new and mainstream media.

This 2-day conference will furnish PR practitioners with current media relations strategies that leverage on social & traditional media to achieve communication objectives, bridge relations and enhance positive coverage. Learn how HSBC obtained greater audience reach, and how top B2B and B2C companies integrated new media tools for an all-rounded approach. Engage in a dynamic panel discussion comprising of editors and journalists from various media, and unravel new rules in fostering relationships with them. Unearth the myths and realities of social media measurement and be equipped with practical advice on minimising risks of new media engagement, with case studies from Automobile, FMCG and other industries.

For more details, please view the brochure at http://www.conferences.com.sg/S1366-SMR8-12A-L.pdf or access the website at http://www.conferences.com.sg/conf-smr8.html

For more information, please email Ms Adrielle Ting at adrielle@conferences.com.sg or call us at +65 6372 2202

From our listing of this edition. Details may have changed since.

Editions

YearDatesWhereExhibitorsVisitors
201012–13 Jul 2010Grand Copthorne Waterfront Hotel
Suntec City, Singapore
——

Past editions from the bvents archive (2008–2019) and organiser figures where they were published.

Questions

When is Media Relations: Integrating Social Media & Traditional Media Conference?

The next dates haven't been confirmed. The last edition we have on record was 12–13 Jul 2010.

Where is it held?

The last edition we have was at Grand Copthorne Waterfront Hotel, Suntec City, Singapore.

Industries