Flowers & HorTech Ukraine 2012

Why exhibit at Flowers & HorTech Ukraine 2012 ?

· Flowers & HorTech Ukraine 2012 is the most important international exhibition for flowers business, horticultural Technology, nurseries, Landscape design and floristry in Ukraine.

· Organised under the patronage of the Flower Council of Ukraine.

· Organised in the modern International Exhibition Center “IEC”, conveniently located and only 10 minutes away from the old city centre.

· Organised in the ideal month of April.

· A high number of quality trade visitors, a large press coverage and great interest of governmental bodies.

· Organised in a market that has shown significant economic growth over the recent years.

· 3-day trade event (Tuesday – Thursday)

· 98% of the 2011 exhibitors rated the organisation as "good to very good"

· Experienced organisers

· Extensive marketing campaign

· Supported by The Ukrainian League of Garden Plants Producers and several governmental bodies.

Dedicated marketing campaign

A critical success factor of Flowers & HorTech Ukraine 2012 will be the dedicated marketing campaign to attract professionals from the entire sector. An extensive marketing and promotion campaign has already been drawn up for Flowers & HorTech Ukraine 2012 and will include:

· Invitations distributed through the Flower Council of Ukraine to all key buyers, trade professionals, growers, nurseries, importers and exporters, florists, garden centres / hypermarkets and landscape designers.

· Direct mailing campaigns to a qualified visitor database.

· Press advertising in the relevant trade press, journals, newspapers and on

regional TV & Radio.

· Editorials in carefully selected trade press.

· Allocation of tickets for exhibitors to issue to existing and potential clients.

· Frequent local press conferences.

· Close cooperation with the leading magazines an