eTail America Latina 2012

If your company operates in Latin America – or is looking to expand into the region – you must join the eTail Latin America community!

With eCommerce in the region growing at close to 40% each year, Latin America offers HUGE potential for retailers.

Join us for our second annual eTail Latin America next spring, where retailers, marketing professionals, technology specialists, logistics providers, and payment experts will come together to network and explore Latin America’s ecommerce landscape – where it is headed, and how you can ensure your company’s success.

Topics eTail Latin America will explore:

-Creating An Overall Ecommerce Strategy

-Choosing And Implementing The Right Technology Solutions

-Multi-Channel Integration

-Determining What Inventory To Put Online

-Ensuring Usability For Superior Customer Experience

-Managing Content For Quality And Relevance

-Assessing Online Payment: Options, Risks, Security

-Using Social Media To Engage Consumers

-Effectively Using Online Promotions To Drive Offline Sales

-Optimizing Paid And Organic Search Strategies

-Designing Effective Email Marketing Campaigns

-Creating Personalization And Segmentation Strategies

-Using Web Analytics To Collect And Leverage Data

-Conversion Rates: Turning Browsers Into Buyers

-Creating The Optimal Mobile Commerce Strategy

-Improving Local And Regional Logistics And Fulfillment Capabilities