Social Media Branding

Highlights:

• See how Worldhotels has developed a social media marketing strategy that engages its customers

• Look at how Aeroplan uses social media strategies to refresh its brand and generate new ideas for innovation

• Learn the complexities of rolling out a global social media strategy

• Learn how Future Electronics Inc. uses social media to brand and recruit

• Hear how Maple Leaf Sports & Entertainment’s approach to social media has created a unique relationship with fans

• Examine how LG Canada is using social media practices as a vehicle to realize its strategic vision

• Hear how Sun Life & Via Rail have cut through the clutter to develop their social media marketing strategies

• Hear how Bell Canada delivers an enhanced customer experience throughout the business ecosystem

Participating Organizations:

• AEROPLAN CANADA INC.

• AVIVA CANADA INC.

• BELL CANADA

• CITY OF REGINA

• DELOITTE

• FUTURE ELECTRONICS INC.

• GIVEGET

• HENDERSON BAS KOHN

• IVANHOé CAMBRIDGE

• J. MUNN MARKETING

• KNIGHTSBRIDGE HUMAN CAPITAL SOLUTIONS

• LG ELECTRONICS CANADA

• MAPLE LEAF SPORTS & ENTERTAINMENT LTD

• MNP LLP

• NOKIA CANADA

• ROGERS MEDIA INC.

• PRESCIENT DIGITAL MEDIA LTD.

• SCOTIABANK

• SUN LIFE FINANCIAL

• THE GLOBE AND MAIL INC.

• VIA RAIL CANADA INC.

• UNIVERSAL MUSIC CANADA

• WORLDHOTELS AG

• YAHOO! CANADA

When is Social Media Branding?

The next dates haven't been confirmed. The last edition we have on record was 19–21 Sep 2012.

Where is it held?

The last edition we have was at Hotel Novotel Toronto Centre, Toronto, Canada.