Conference · Melbourne, Australia

Communicating and Marketing to the Modern Parent

Advertising, Marketing

Official website
Next editionNot confirmedLast edition we have: 5–7 Aug 2013
Last venueRydges MelbourneMelbourne, Australia
RunningSince 2013Frequency unknown · 1 edition on record
Last checked12 Nov 2026Organiser website checked
We haven't confirmed the next dates yet. The last edition in our records was 5–7 Aug 2013 at Rydges Melbourne. Check the organiser's site: arkgroupaustralia.com.au. Are you the organiser? Correct this listing.

Key numbers

Editions on record
1first in 2013

About Communicating and Marketing to the Modern Parent

Communicating and Marketing to the Modern Parent

One day connected forum with two post forum workshops

and one full day pre forum workshop

Building trust and appealing to the modern parent

‘PARENTS’ – the growth is staggering. According to the Australian Bureau of Statistics, the total number of births in 2001 was 2,46,394. Ten years later in 2011, this figure changed to 3,01,617.

Participating forum leaders:

The Walt Disney Company

The Woolmark

Charles Sturt University

Warner Bros.

Martina Hui, Shoppers Insights Manager

Awarded the recent Gold ARF David Ogilvy 2013 Award for Kmart’s '1000 mums' Research with Forethought

Digital Parents

Australia’s largest online community for blogging parents

You will learn about:

• Building trust and appealing to the cynical modern parent

• New methods and tools to build your brand online

• Developing a meaningful two-way conversation with parents

• What it takes to appeal to both parents AND their children

On Monday August 05, 2013 from 9:00 am to Wednesday August 07, 2013 at 5:00 pm

Price:

$995 plus gst for forum

From our listing of this edition. Details may have changed since.

Editions

YearDatesWhereExhibitorsVisitors
20135–7 Aug 2013Rydges Melbourne
Melbourne, Australia
——

Past editions from the bvents archive (2008–2019) and organiser figures where they were published.

Questions

When is Communicating and Marketing to the Modern Parent?

The next dates haven't been confirmed. The last edition we have on record was 5–7 Aug 2013.

Where is it held?

The last edition we have was at Rydges Melbourne, Melbourne, Australia.

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