Exhibition · New York · Major show
IMATS New York
Cosmetics · Fashion
Key numbers
- Editions on record
- 6first in 2011
About IMATS New York
The International Make-Up Artist Trade Show is the make-up world’s biggest gathering. Thousands of make-up artists, vendors and enthusiasts discuss, display and collect the best the industry has to offer. Make-up pros from fashion and film (including Oscar, BAFTA and Saturn award winners) provide education and demonstrations at IMATS, and new products often debut there. IMATS also features a make-up museum and an Afterglow party, where trade-show guests can socialize.
Before IMATS, there were no trade shows specifically designed for make-up artists, although cosmetic companies had expressed a desire for such an event. In response, Make-Up Artist magazine publisher Michael Key held the first IMATS in August 1997 in Los Angeles. It allowed artists to customize what they wanted to see and it offered a diverse mix of products, demonstrations and education from industry leaders.
Like Make-Up Artist magazine, IMATS continues to educate and connect make-up artists from around the world. The show is held six times annually—in Los Angeles; New York; London; Vancouver, B.C.; Sydney; and Toronto.
From our listing of the 2014 edition. Details may have changed since.
Editions
| Year | Dates | Where | Exhibitors | Visitors |
|---|---|---|---|---|
| 2015 | 6–7 Apr 2015 | Pier 94 New York | — | — |
| 2015 | 1 Apr 2015 | Pier 94 New York | — | — |
| 2014 | 11–13 Apr 2014 | Pier 94 New York | — | — |
| 2013 | 6–7 Apr 2013 | Pier 94 New York | — | — |
| 2012 | 14–15 Apr 2012 | Pier 94 New York | — | — |
| 2011 | 9–10 Apr 2011 | 82 Mercer New York | — | — |
Past editions from the bvents archive (2008–2019) and organiser figures where they were published.
Questions
When is IMATS New York?
The next dates haven't been confirmed. The last edition we have on record was 6–7 Apr 2015.
Where is it held?
The 2014 edition was at Pier 94, New York. The organiser hasn't confirmed the venue for this edition yet.
How often does it take place?
Annual, judging by the 6 editions on record since 2011.