Congress · Barcelona, Spain
Pharma eMarketing Congress
E-Business, E-Commerce · Pharmaceuticals
Key numbers
- Editions on record
- 5first in 2011
About Pharma eMarketing Congress
CHANGING FACE OF TODAY’S eCUSTOMERS, HOW NOT TO FAIL?
eMarketing in the phBALS123 bublinaarma industry presents not only a new horizon but above all a necessity. Novel digital technologies have been revolutionizing healthcare and increasing the online engagement of all key pharma players. How can pharmaceutical companies use the emerging digital shift to its full potential? What innovative trends and challenges are there to look for? Which eMarketing channels make for the best eMarketing strategy? 3rd Annual Pharma eMarketing Congress will discuss the challenges and opportunities in the areas of: alternative eDetailing practices, mHealth innovations, measuring the ROI from digital activities.
MAIN DISCUSSIONS
• Understand the growing influence of the ‘empowered Patients’
• Monitor success of your digital campaign through implementing the right metric tools
• Maximize the benefits of online communication
• Enhance the effectiveness of eTools and increase the value of the eEngagement
• Bridge the gap between innovative and traditional marketing
YOU WILL MEET
Senior Vice Presidents, Vice Presidents, Senior Executives, Global Heads, Directors and Managers of:eMarketing, Digital Marketing, Marketing, Multichannel Marketing, Online Marketing, Global Marketing, Social Media, Media Relations, Online Communication, Innovation, eMedia, Marketing & Sales, Strategic Marketing, Business Development, Brand Marketing, mHealth, and Mobile Marketing
From our listing of the 2013 edition. Details may have changed since.
Editions
| Year | Dates | Where | Exhibitors | Visitors |
|---|---|---|---|---|
| 2015 | 12–13 Sep 2015 | Melia Barcelona Barcelona, Spain | — | — |
| 2014 | 12–13 Sep 2014 | Melia Barcelona Barcelona, Spain | — | — |
| 2013 | 12–13 Sep 2013 | Melia Barcelona Barcelona, Spain | — | — |
| 2012 | 13–14 Sep 2012 | Melia Barcelona Barcelona, Spain | — | — |
| 2011 | 13–14 Sep 2011 | Penha Longa Hotel Spa & Golf Resort NO CITY, Portugal | — | — |
Past editions from the bvents archive (2008–2019) and organiser figures where they were published.
Questions
When is Pharma eMarketing Congress?
The next dates haven't been confirmed. The last edition we have on record was 12–13 Sep 2015.
Where is it held?
The 2012 edition was at Melia Barcelona, Barcelona, Spain. The organiser hasn't confirmed the venue for this edition yet.
How often does it take place?
Annual, judging by the 5 editions on record since 2011.