Conversion Conference West 2014

Master your skills in website conversion optimization...

Whether you're a marketer, analyst, web designer, or you’re involved in generating results and revenues from your company's website, there's one skill that's no longer optional; it's required. It's Conversion Rate Optimization - the art and science of converting more traffic into clicks, inquiries, and paying customers. And when done right, your sales, revenues and profits go up - even without increasing website traffic!

Come discover why over 900 leading companies send their marketing teams, web designers and executives to Conversion Conference. Join international experts, leading authors, and your colleagues in two days of interactive learning focused exclusively on increasing website conversion rates. At Conversion Conference, you'll learn the latest techniques in A/B and multivariate testing, website data analysis, landing page design and layout, usability and optimization for mobile, tablets and paid search campaigns. You’ll leave with practical ideas you can immediately use to improve your marketing effectiveness.